As largest software providers, Microsoft still move forward to enter online advertising and search engine. Yahoo rejected previously bid, so as we read today on reuters.com, Microsoft and Icahn make new bid and new proposal for Yahoo, include $9 billion for cash, $2.3 billion for annual revenue share for five years.
Previously Yahoo rejected a $47.5 billion takeover offer by Microsoft, and earlier this week questioned whether the software maker was ever serious about a full-scale merger. However, Yahoo remains open to discussing any proposal from Microsoft, the paper said.
To prepare new proposal, Microsoft looks new partner (ally) in biding Yahoo because of some reasons, mainly for easy funding. But Microsoft wanted an exclusive, 10-year search ad partnership with Yahoo and was willing to guarantee revenue for only three of those 10 years, a source told Reuters at that time. Read more »

